Coca-Cola launches dedicated alcohol subsidiary in USA
Multinational beverage giant, Coca-Cola, has established an alcohol subsidiary called Red Tree Beverages, dedicated to the production and distribution of alcoholic beverages. The bold venture marks Coca-Cola’s foray into the alcohol industry, signaling a strategic shift for the renowned soft drink manufacturer. While Coca-Cola has predominantly been associated with non-alcoholic beverages for over a century, […]
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