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The African Brands Media Limited Unveil The Africa 100 Most Valuable Brands 2023
Ever more, firms and organisations have come to the realization that one of their most valuable asset is the brand name associated with products and services. A strong Brand’s ability to simplify decision making, reduce risk and set expectation is invaluable.
The Africa 100 most valuable brands 2022/2023 is a special report which is an exclusive ranking of the Most Valuable Brands in Africa. It is to showcase your Brand strategies/policies through interactive platform profiles your Brand Achievement to the African Audience. Also it reinforces your Brand presence within Africa Sub-Region and shows your Brands commitment to Excellence.
The Africa 100 Most Valuable Brands are those that are most successful. People will inevitably question the choices of the Brands in this exercise. The Brands chosen are not necessarily the most profitable in Africa, although many of them are and they have generated high financial success.
In choosing The Africa 100 Most Valuable Brands, we tried to pick example that illustrate the broad nature not only of Branding, but also success. As Henry Ford once said ” a business that makes nothing but money is a poor business.”
Success can be about change. Some Brand in this excercise have pursued objectives that don’t necessarily have dollar sign in front of them. Some have revolutionized working conditions or the way a business communities with it’s consumers, some have been instrumental in changing the way million of people live and work whether it be through bringing them easier access to information.
So some of the choices of Most Valuable Brands may be controversial but it is hope that each will shed a slightly different light on what is now the most significant of all business subject.[/vc_column_text][penci_block_1 block_title_align=”style-title-left” post_big_title_length=”60″ post_standard_title_length=”50″ show_readmore=”yes” show_excrept=”yes” post_excrept_length=”200″ block_id=”penci_block_1-1678470311127″ readmore_text_color=”#ffffff” readmore_bg_color=”#dd3333″ readmore_bg_hcolor=”#000000″ custom_markup_1=””][/penci_block_1][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row][vc_column][penci_testimonails limit_desk=”3″ limit_tab=”2″ limit_mobile=”1″ auto_time=”3500″ speed=”700″ testiminails=”%5B%7B%22name%22%3A%22George%20Bill%22%2C%22image%22%3A%2222604%22%2C%22company%22%3A%22Brand%20Bites%22%2C%22desc%22%3A%22%E2%80%9CWell-managed%20Brands%20live%20on%2C%20only%20Bad%20Brand%20Managers%20die%E2%80%9D%22%2C%22link%22%3A%22%23%22%7D%2C%7B%22name%22%3A%22Edwin%20Artzt%22%2C%22image%22%3A%2222606%22%2C%22company%22%3A%22Brand%20Bites%22%2C%22desc%22%3A%22%E2%80%9CBrand%20Loyalty%20is%20very%20much%20like%20an%20onion.%20It%20has%20layer%20and%20a%20core.%20The%20core%20is%20the%20user%20who%20will%20stick%20with%20you%20until%20the%20very%20end.%5C%22%5Ct%22%2C%22link%22%3A%22%23%22%7D%2C%7B%22name%22%3A%22John%20Kay%22%2C%22image%22%3A%2222608%22%2C%22company%22%3A%22Brand%20Bites%22%2C%22desc%22%3A%22%E2%80%9CI%20am%20irresistible%2C%20I%20say%20as%20I%20put%20on%20my%20designer%20fragrance.%20I%20am%20a%20merchant%20banker%2C%20I%20say%20as%2C%20I%20climb%20out%20of%20my%20BMW.%20I%20am%20a%20juvenile%20layout%2C%20I%20say%2C%20as%20I%20down%20a%20glass%20of%20strong%20extra%20lager.%20I%20am%20handsome%2C%20I%20say%2C%20as%20I%20down%20my%20Levi%E2%80%99s%20jeans%E2%80%9D%5Ct%5Ct%22%2C%22link%22%3A%22%23%22%7D%2C%7B%22name%22%3A%22Warren%20Buffet%22%2C%22image%22%3A%2222612%22%2C%22company%22%3A%22Brand%20Bites%22%2C%22desc%22%3A%22%E2%80%9CYour%20premium%20brand%20better%20%20be%20delivery%20something%20special%20or%20it%E2%80%99s%20not%20going%20to%20get%20the%20business%E2%80%9D%5Ct%22%2C%22link%22%3A%22%23%22%7D%2C%7B%22name%22%3A%22%20Tom%20Peters%22%2C%22image%22%3A%2222614%22%2C%22company%22%3A%22Brand%20Bites%22%2C%22desc%22%3A%22%E2%80%9CToday%20brands%20are%20everything%2C%20and%20all%20kinds%20of%20products%20and%20services%20from%20accounting%20firms%20to%20sneaker%20makers%20to%20restaurants%20%C2%AC-%20are%20figuring%20out%20how%20to%20transcend%20the%20narrow%20Boundaries%20of%20their%20categories%20and%20become%20a%20brand%20surrounded%20by%20Tommy%20Hilfiger-Like%20Buzz%20%22%7D%2C%7B%22name%22%3A%22David%20Ogilvy%22%2C%22image%22%3A%2222641%22%2C%22company%22%3A%22Brand%20Bites%22%2C%22desc%22%3A%22%E2%80%9CAny%20damn%20fool%20can%20put%20on%20a%20deal%2C%20but%20it%20takes%20a%20genius%2C%20faith%20and%20severance%20to%20create%20a%20brand%E2%80%9D%5Ct%22%7D%5D” blockquote_fonts=”font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:500%20medium%3A500%3Anormal” blockquote_font_size=”16px” penci_show_desk=”1″ penci_show_tablet=”1″ penci_show_mobile=”1″ block_id=”penci_testimonails-1656673165493″ bq_bg_color=”#dd3333″ bq_text_color=”#ffffff” name_color=”#dd3333″ company_color=”#000000″][/vc_column][/vc_row]