Lasaco Assurance reaffirms strategic commitment to service excellence

Lasaco Assurance Plc has reiterated its commitment to operational excellence and sustained market leadership through strategic stakeholder engagement at its recently concluded 2025 South-West Region Customers’ Forum.

The event, held as part of the company’s ongoing customer engagement initiative, brought together key stakeholders including policyholders, brokers, and business partners. Organised by the Customer Experience Team led by Miss Oluseye Smart and Deborah Jelmark, the forum provided an open and inclusive platform for direct dialogue, where participants shared valuable insights, feedback, and expectations.

Speaking at the forum, Mr. Adedayo Adetokun, Head of Strategy, Research and Communications, emphasised that the initiative was designed to capture unfiltered feedback from clients and brokers to guide service enhancements and operational improvements.

Also addressing participants, Mr. Kayode Okeremi, Regional Manager, South-West, highlighted the pivotal role such engagements play in shaping Lasaco’s strategic direction across the region, reinforcing the company’s customer-centric focus.

In a message delivered on behalf of the Managing Director, Mr. Ademoye Shobo, Executive Director, underscored Lasaco’s commitment to physical engagement across its business locations. “Our objective is to listen directly to our stakeholders and align our operations with their evolving needs and expectations. Continuous feedback is vital to improving service delivery and reinforcing trust,” he stated.

The forum also reinforced Lasaco Assurance’s long-term vision of attaining market leadership in Nigeria’s insurance and financial services sector by delivering sustainable value to all stakeholders. Participants were briefed on the company’s strong financial position and operational resilience, even amid prevailing economic challenges.

Notably, Lasaco reiterated its pioneering position as Nigeria’s first ISO-certified insurance company, a status that extends to its ICT infrastructure, underscoring its commitment to global standards in service delivery.

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A standout feature of the event was the use of interactive digital polling technology, which allowed for real-time, anonymous feedback from participants. Insights gathered helped identify key areas for improvement, including documentation accuracy, turnaround time on claims, and the need for more effective communication channels.

Commending the initiative, Mr. Akinola Oladeji, Managing Director of Utmost Good Faith Insurance Brokers, noted:
“The Lasaco Customer Forum is a commendable step towards building transparency and mutual accountability. It enables us as intermediaries to communicate real operational concerns directly to top management. Initiatives like this foster trust and enhance the service experience for end users.”