Website: www.jkrowling.com
Founded: 1997
Country of origin: UK
Brand fact 1: JK Rowling’s website attracted 220 million visits in an eight week period.
Brand fact 2: Seventeen thousand questions from all over the world were submitted to JK Rowling,
during her hour-long web chat for World Book Day.
Brand fact 3: Harry Potter and the Order of the Phoenix became the fastest selling book of all time when
it was published in hardback on June 21st 2003, and sold 1,777,541 copies in one day in the UK.
