Kehinde ALAYANDEWebsite: www.adidas.com
Founded: 1928
Country of origin: Germany
Brand fact file 1: Adidas produces approximately 60 new footwear designs each year.
Brand fact file 2: The company spends 13 per cent of total group sales on marketing.
Brand fact file 3: Adidas is the second largest company in the sporting goods industry.
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